Retail websites are designed to snatch the user's attention and direct it towards making a purchasing decision. Often, companies will put their own personal preferences over the required criteria for an effective retail website.  Inevitably this results in a disjointed user experience and high visitor 'bounce' rates.

One of the main driving factors behind successful retail websites is the user's familiarity with a brand, along with the retail website's layout. The user will quickly leave if they feel that they will not be able to navigate a site quickly and easily.

Sizzle Media specialise in retail web design and have an excellent track record in designing and building websites that deliver a quick return on investment, and follow the principles of effective retail websites. Find below examples of excellent retail websites as selected by Retail Week that clearly demonstrate clear layout and familiar layout.

For information effective retail website design call Sizzle Media today 0808 1433300

As more and more retail businesses feel the pressure from the ongoing recession, all is not lost - there are reports emerging of dramatic increases in business being conducted online, with online retail and travel sales looking to be at the forefront of online growth.

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Forrester Research expects that by 2014 UK online shoppers will number 37 million accounting for around £56bn in online transactions.

Sizzle Media web design Manchester have noticed this increase in online ecommerce activity, and proof of this is we are currently working on over 35 concurrent ecommerce website projects. The greatest demand coming from retail outlets in the clothing and fashion sector.

As people prefer to shop around for a bargain, the first point of call is the Internet. Shoppers will first try their preferred store to find what they are looking for, however if you don't have an effective ecommerce site not only are you losing a sale, but potentially also losing a valuable customer.

Ecommerce websites are no longer expensive or time consuming projects. An ecommerce website built on our Lava Commerce Platform starts from just £995 and is fully loaded with all the features your online business requires, and can be up and running in a few days providing you have an internet merchant number and control over your domain name.

Call Sizzle Media web design Manchester on freephone 0808 14 333 00 or email info@sizzlemedia.co.uk, and find out how we can help your business leverage the power the internet.